Divi by Elegant Themes Review

Updated March 26, 2026 · Gerry Manzari
8.8/10
$89/yr or $249 lifetime
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Divi by Elegant Themes is one of the most popular and powerful WordPress page builders and themes in the world, with over 1 million active users. Its real-time visual drag-and-drop builder, 200+ full website packs, and extensive A/B testing tools make it a favorite among designers, agencies, and marketers. The lifetime license in particular represents outstanding value — one payment covers unlimited sites forever, making it incredibly cost-effective for freelancers and agencies managing multiple client sites.

Pros & Cons

Pros
  • One pro per lineFull visual drag-and-drop front-end editor
  • 200+ professionally designed layout packs
  • Unlimited sites — including with annual plan
  • Generous 50% affiliate commission rate
Cons
  • Can produce heavier page weight than block-based themes
  • Switching away later can be complex (shortcode lock-in)
Our Verdict
8.8/10

The best choice for designers and agencies who want maximum design freedom and an all-in-one theme + builder solution — especially compelling at the lifetime price.

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